Raghav Mittal
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Raghav’s field notes

CRO insights and execution playbooks.

Shopify conversion work should start with evidence, not a redesign. These guides cover running a CRO audit, improving product and collection pages, reducing cart and checkout drop-off, removing mobile friction, and turning findings into a test roadmap your team can run. Written by Raghav Mittal, founder of The Night Marketer, a Shopify Select Partner.

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